![]() “It’s also about doing doodles that just feel like they’re the right thing to do,” he said. Some doodles do make a statement – like the one Germick helped create for the 2014 winter Olympics in Sochi, where controversy surrounded the Games due to host country Russia’s anti-homosexual laws. “You get to feel like Robert Moog must have felt: ‘I made this tool and people can be really creative with it’,” he said. Plus, he enjoys watching the power of the web take the interactive doodles further. For example, giving users the opportunity to play a virtual guitar in honour of guitarist Les Paul’s 96th birthday or create their own tunes with a Robert Moog-inspired synthesizer and then share them with friends. Germick says he doesn’t have a favourite doodle, but that “it’s really exciting to see ones that push the technology”. Google doodles have gained notoriety for their ability to slow down worker productivity (people spent a total of 4.8 million hours playing the PAC-MAN 30th anniversary doodle in the two days it was up back in 2010, according to time management firm, RescueTime) and to teach people a thing or two about an unknown hero or heroine (the Italian mathematician Marie Gaytana Agnesi, anyone?) as well as their ability to anger some people (when they chose civil rights’ activist Cesar Chavez’s 86th birthday rather than Easter in 2013). Now, Germick oversees a staff of a dozen or so designers and engineers at Google headquarters in Mountain View, California, and the team works with hundreds of other Doodle staffers in Google offices around the globe. “Understanding a bit about the other makes for better collaborations.” “Since our medium allows for both visual expressions and technological interactions… the stronger your skills are in either discipline, the more effectively you can communicate with the end output,” he said. The job really is about a melding of art and technology. Among them: a strong work ethic, a willingness to learn, a sense of humour, an appreciation of the creative process, and at least one expressive talent. “The next generation of tech will place a higher regard on design capabilities at the centre of innovation,” she said.īeing a successful Google doodler requires a number of cross-functional skills, said Germick.
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